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Operational Reports

Operational reports provide YeboLearn's teams with detailed, actionable metrics to drive day-to-day execution and tactical decisions. These reports focus on specific team performance, granular metrics, and operational improvements.

Daily Operational Reports

Morning Revenue Report

Delivery: Email (Automated) at 8:00 AM daily

Recipients: CEO, CFO, CRO

Format: Plain text email

Sample Report:

YeboLearn Daily Revenue Report
Tuesday, November 28, 2025

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REVENUE SNAPSHOT

Yesterday's MRR Change:     +$2,400
Month-to-Date MRR Change:   +$9,000
Current MRR:                $247,000
Target MRR (End of Month):  $250,000
Gap to Target:              -$3,000 (99% achieved)

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NEW CUSTOMERS (Yesterday: 1 school)

1. Oakwood Academy (Professional)
   - Location: Western Cape
   - Students: 285
   - MRR: $1,800
   - Source: LinkedIn → Email nurture
   - Sales Rep: David K.
   - Notes: Converted in 32 days (fast!)

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EXPANSION REVENUE (Yesterday: 1 upgrade)

1. Maplewood High School
   - Upgrade: Professional → Enterprise
   - Reason: Student count exceeded 300
   - MRR Change: +$1,800 → $4,500 (+$2,700)
   - CSM: Jessica R.
   - Notes: Proactive outreach led to upgrade

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CHURNED CUSTOMERS (Yesterday: 0)

No churn yesterday. 🎉

Last churn: Nov 24 (3 days ago)
MTD churn: 3 schools, $2,500 MRR

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AT-RISK ACCOUNTS (Requiring Attention)

1. Springfield Academy (Essentials, $833/mo)
   - Risk: No login in 10 days
   - Health Score: 32 (critical)
   - Action: CSM Jessica scheduled call for today
   - Owner: Jessica R.

2. Cedar Valley School (Professional, $1,800/mo)
   - Risk: Support ticket unresolved for 8 days
   - Health Score: 45 (at-risk)
   - Action: Escalate to CPO, resolve today
   - Owner: Support team + CPO

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PIPELINE ACTIVITY (Yesterday)

New Opportunities:          5 ($100,000 total value)
Demos Completed:           3
Proposals Sent:            2
Deals Closed:              1 (Oakwood Academy)
Deals Lost:                1 (to Competitor A, price)

Current Pipeline:          $3,070,000 (107 opportunities)

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NEXT STEPS

- Follow up with 2 at-risk accounts today
- Close 3 Enterprise deals in final negotiation ($13.5K MRR)
- Conduct 4 demos scheduled for today

Full dashboard: https://analytics.yebolearn.internal/revenue

Evening Sales Activity Report

Delivery: Email (Automated) at 6:00 PM daily

Recipients: Sales team, CRO

Format: Plain text email

Sample Report:

YeboLearn Sales Activity Summary
Tuesday, November 28, 2025

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TEAM PERFORMANCE (Today)

Total Team Activity:
- Calls made: 42
- Emails sent: 85
- Demos conducted: 4
- Proposals sent: 2
- Deals closed: 1

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INDIVIDUAL PERFORMANCE

Sarah M. (AE):
- Calls: 12, Emails: 22
- Demos: 1 (Riverview Academy - went well)
- Proposal: 1 sent (Lincoln Prep - $1,800/mo)
- Notes: Strong pipeline, 2 deals closing this week

David K. (AE):
- Calls: 15, Emails: 28
- Demos: 2 (Cedar Grove, Parkside School)
- Closed: 1 (Oakwood Academy - $1,800/mo) 🎉
- Notes: Hit monthly quota early!

Lisa P. (AE):
- Calls: 8, Emails: 18
- Demos: 1 (Mountain View - needs follow-up)
- Notes: Below activity target, coaching scheduled

New Rep (Ramping):
- Calls: 7, Emails: 17
- Demos: 0 (still in training)
- Notes: On track for first demo next week

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DEALS MOVING FORWARD (Positive Activity)

1. Lincoln Prep School
   - Stage: Proposal → Negotiation
   - Value: $1,800/mo (Professional)
   - Expected close: Dec 2
   - Owner: Sarah M.

2. Heritage Academy
   - Stage: Demo → Proposal
   - Value: $4,500/mo (Enterprise)
   - Expected close: Dec 8
   - Owner: David K.

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DEALS AT RISK (Need Attention)

1. Riverside School
   - Stage: Negotiation (stalled 8 days)
   - Issue: Budget approval delayed
   - Action: CRO to contact Principal tomorrow
   - Owner: CRO + Sarah M.

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TOMORROW'S SCHEDULE

Demos Scheduled: 5
- 9:00 AM: Valley View Academy (Lisa P.)
- 10:30 AM: Coastal School (Sarah M.)
- 2:00 PM: Greenfield Prep (David K.)
- 3:30 PM: Summit Academy (Sarah M.)
- 4:00 PM: Horizon School (David K.)

Proposals Due: 2
- Lincoln Prep (Sarah M.) - follow up call
- Mountain View (Lisa P.) - send proposal

Follow-Ups Needed: 8
- See HubSpot for full list

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QUOTA TRACKER (Month-to-Date)

                Quota    Actual    %
Sarah M.:       5        4         80%  (on track)
David K.:       5        5         100% (quota hit!) 🎉
Lisa P.:        5        2         40%  (needs support)
New Rep:        3        0         0%   (ramping)
────────────────────────────────────────
Team Total:     18       11        61%

Days remaining: 2
Target: 7 more schools to hit team quota

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Pipeline: https://analytics.yebolearn.internal/sales
Questions: Slack #sales-team

Platform Health Dashboard

Delivery: Real-time dashboard (always available)

Recipients: Engineering team, Operations, CEO

URL: https://status.yebolearn.internal

Dashboard Sections:

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YEBOLEARN PLATFORM STATUS
Last Updated: Nov 28, 2025 14:32 UTC
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OVERALL STATUS: 🟢 ALL SYSTEMS OPERATIONAL

System Components:
  🟢 Web Application     Operational
  🟢 API Services        Operational
  🟢 Database            Operational
  🟢 AI Services         Operational
  🟢 File Storage        Operational
  🟢 Email Delivery      Operational

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REAL-TIME METRICS (Last 5 Minutes)

Active Users:          2,840 users
Requests/Second:       485 req/sec
Error Rate:            0.08%
Avg Response Time:     280ms
Queue Depth:           42 jobs

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PERFORMANCE METRICS (Last Hour)

API Response Time:
  p50: 185ms  ████████░░
  p95: 420ms  ████████████████░░
  p99: 680ms  ██████████████████████

Page Load Time:
  p50: 1.2s   ████░░
  p95: 2.8s   ███████████░░
  p99: 4.1s   ████████████████░░

Error Breakdown:
  5xx errors: 12  (Server errors)
  4xx errors: 28  (Client errors)
  Timeouts:   3   (API timeouts)

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INFRASTRUCTURE STATUS

AWS Compute:
  CPU Usage:       42% ████░░░░░░
  Memory Usage:    68% ███████░░░
  Disk Usage:      52% █████░░░░░

Database:
  Connections:     285/500
  Query Time:      45ms avg
  Slow Queries:    2 (see logs)

CDN (Cloudflare):
  Cache Hit Rate:  94%
  Bandwidth:       2.8 TB/day
  DDoS Blocked:    0 attempts

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UPTIME (30-Day)

Current Month: 99.94%
Last Incident: Nov 15 (26 min, database maintenance)
MTTR:          26 minutes
SLA Target:    99.9% ✓

Incident History:
  Nov 15: Database maintenance (planned, 26 min)
  Oct 28: API timeout (unplanned, 12 min)
  Oct 12: CDN issue (unplanned, 8 min)

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ALERTS (Active)

⚠️ WARNING: Database CPU elevated (75%)
   Time: 14:15 UTC
   Action: Monitoring, will scale if persists
   Owner: DevOps team

⚠️ WARNING: Memory usage high (68%)
   Time: 14:20 UTC
   Action: Scheduled restart at 22:00 UTC
   Owner: DevOps team

No critical alerts. ✓

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SCHEDULED MAINTENANCE

Next Maintenance: Dec 5, 2025 22:00-23:00 UTC
Type: Database upgrade (PostgreSQL 14 → 15)
Expected Downtime: 30-45 minutes
Status: Scheduled, customers notified

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Weekly Team Reports

Sales Team Weekly Report

Delivery: Email at 9:00 AM every Monday

Recipients: Sales team, CRO

Sample Report:

Sales Team Weekly Report
Week of November 22-28, 2025

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TEAM PERFORMANCE

Weekly Results:
- New Customers: 4 schools
- Total New MRR: $6,600
- Team Win Rate: 44% (vs 42% target) ✓
- Avg Deal Size: $1,650/mo (vs $1,500 target) ✓

Activity Metrics:
- Calls: 210 (target: 200) ✓
- Emails: 425 (target: 400) ✓
- Demos: 18 (target: 15) ✓
- Proposals: 8 (target: 8) ✓

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INDIVIDUAL PERFORMANCE

Rep           Quota  Actual  %     Win Rate  Avg Deal
──────────────────────────────────────────────────────
Sarah M.      5      2       40%   50%       $2,250
David K.      5      1       20%   48%       $1,800
Lisa P.       5      1       20%   40%       $900
New Rep       3      0       0%    N/A       N/A
──────────────────────────────────────────────────────
Team Total    18     4       22%   44%       $1,650

Status: Behind pace (need 14 more this month)

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PIPELINE HEALTH

Current Pipeline: $3,070,000 (107 opportunities)

By Stage:
  Qualified:      45 opps, $1,280K value
  Demo Complete:  32 opps, $890K value
  Proposal Sent:  18 opps, $520K value
  Negotiation:    12 opps, $380K value

Pipeline Coverage: 3.2x (healthy)

Pipeline Additions This Week: 22 new opps ($440K)
Pipeline Losses This Week: 15 opps ($300K)

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WINS & LOSSES

Wins This Week (4):
1. Oakwood Academy - $1,800/mo (David K.)
   Win factor: AI features, strong demo

2. Heritage School - $1,800/mo (Sarah M.)
   Win factor: Ease of use, teacher testimonials

3. Valley Prep - $2,100/mo (Sarah M.)
   Win factor: ROI demonstration, pricing

4. Coastal Academy - $900/mo (Lisa P.)
   Win factor: Referral from existing customer

Losses This Week (5):
1. Riverside High - Lost to Competitor A (price)
2. Summit School - Budget constraints
3. Greenfield Prep - Lost to Competitor B (features)
4. Horizon Academy - Timing not right (follow up Q1)
5. Parkside School - Lost to Competitor A (existing relationship)

Win/Loss Ratio: 4:5 (44% win rate)

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TOP OPPORTUNITIES (This Week)

1. Lincoln Prep - $1,800/mo (Sarah M.)
   Stage: Negotiation
   Probability: 80%
   Expected close: This week
   Action: Final pricing approval needed

2. Mountain View - $4,500/mo (David K.)
   Stage: Proposal
   Probability: 60%
   Expected close: Next week
   Action: Executive demo scheduled

3. Cedar Grove - $1,800/mo (Lisa P.)
   Stage: Demo → Proposal
   Probability: 50%
   Expected close: Dec 15
   Action: Send proposal this week

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WEEK AHEAD PRIORITIES

Team Goals:
- Close 8 schools (catch up on monthly quota)
- Conduct 20+ demos
- Add 25+ new qualified opportunities
- Improve demo → proposal conversion (45% → 50%)

Individual Focus:
- Sarah: Close 2 Enterprise deals in negotiation
- David: Accelerate Professional pipeline
- Lisa: Increase activity (calls, emails)
- New Rep: Complete training, first demo

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COACHING & DEVELOPMENT

This Week's Training Topic:
"Handling Price Objections" - Tuesday 2pm

Win/Loss Sharing:
- Sarah to present Oakwood win (AI demo approach)
- David to discuss Riverside loss (competitive positioning)

1:1 Coaching Sessions Scheduled:
- Lisa P.: Monday 3pm (activity improvement)
- New Rep: Wednesday 10am (demo preparation)

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Questions or concerns: Slack #sales-team
CRM: https://yebolearn.hubspot.com

Marketing Team Weekly Report

Delivery: Email at 9:00 AM every Monday

Recipients: Marketing team, CMO

Sample Report:

Marketing Weekly Report
Week of November 22-28, 2025

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FUNNEL PERFORMANCE

Weekly Results:
- Website Visitors: 3,120 (vs 2,850 target) ✓
- Leads Generated: 87 (vs 80 target) ✓
- MQLs: 31 (vs 30 target) ✓
- MQL Rate: 36% (vs 35% target) ✓
- Cost per Lead: $27 (vs <$35 target) ✓

Conversion Rates:
- Visitor → Lead: 2.8%
- Lead → MQL: 36%
- MQL → SAL: 48%

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CHANNEL PERFORMANCE

Channel      Spend   Leads  CPL   MQLs  CPM   ROI
────────────────────────────────────────────────────
LinkedIn     $1,050  21     $50   8     $131  6.2:1
Email        $375    28     $13   11    $34   14.8:1
WhatsApp     $200    12     $17   5     $40   11.5:1
Content/SEO  $300    16     $19   4     $75   7.8:1
Events       $550    10     $55   3     $183  4.2:1
────────────────────────────────────────────────────
Total        $2,475  87     $28   31    $80   8.5:1

Best Performer: Email (14.8:1 ROI)
Needs Work: Events (4.2:1 ROI, below target)

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CAMPAIGN HIGHLIGHTS

1. "AI Teacher Tools" Email Campaign
   - Sent: 2,850 emails
   - Open rate: 42% (above avg)
   - Click rate: 8%
   - Leads: 28
   - MQLs: 11
   - Status: Strong performance, continuing

2. LinkedIn "Teacher Pain Points" Ad
   - Impressions: 68,000
   - CTR: 1.3%
   - Leads: 21
   - CPL: $50 (target: $45, needs optimization)
   - Status: Testing new creative this week

3. Product Demo Webinar (Thursday)
   - Registered: 85
   - Attended: 38 (45% show-up rate)
   - MQLs: 12 (32% conversion)
   - Status: Exceeded expectations

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CONTENT PERFORMANCE

Top Content This Week:
1. "5 Ways AI Saves Teachers 10 Hours/Week"
   - Views: 620
   - Leads: 18
   - Conversion: 2.9%

2. Case Study: Maplewood High Success
   - Views: 385
   - Leads: 12
   - Conversion: 3.1%

3. Blog: "Auto-Grading Best Practices"
   - Views: 480
   - Leads: 8
   - Conversion: 1.7%

Published This Week:
- 2 blog posts
- 1 case study
- 5 social media posts
- 1 webinar

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LEAD QUALITY

MQL Quality Indicators:
- Sales acceptance rate: 48% (target: 50%)
- MQL → Customer: 14% (good)
- Avg time to close: 41 days

Top Quality Sources:
1. Webinars: 32% MQL conversion
2. Email nurture: 39% MQL conversion
3. Content downloads: 25% MQL conversion

Improvement Needed:
- LinkedIn lead quality (28% MQL conversion vs 35% target)

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WEEK AHEAD PRIORITIES

Campaigns:
- Launch "Year-End Planning" email series (Dec 1)
- Test new LinkedIn video creative
- Host webinar: "Curriculum Alignment Workshop"

Content:
- Publish 2 blog posts (holiday themes)
- Record 2 customer testimonial videos
- Create Q1 2026 content calendar

Optimization:
- Improve LinkedIn CPL ($50 → $45)
- Increase webinar show-up rate (45% → 55%)
- A/B test email subject lines

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EXPERIMENTS & TESTS

Active Tests:
1. Email subject line test
   - A: "Save Time with AI" - 38% open
   - B: "10 Hours Back Each Week" - 45% open
   - Winner: B (launching to full list)

2. LinkedIn ad creative test
   - A: Static image - 0.9% CTR
   - B: Video - 1.4% CTR
   - Winner: B (shifting budget)

Planned Tests:
- Landing page layout (form position)
- Webinar day/time optimization
- WhatsApp vs SMS outreach

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Questions: Slack #marketing
Analytics: https://analytics.yebolearn.internal/marketing

Product Team Weekly Report

Delivery: Email at 9:00 AM every Monday

Recipients: Product team, CPO

Sample Report:

Product Weekly Report
Week of November 22-28, 2025

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ENGAGEMENT METRICS

Weekly Engagement:
- Daily Active Schools: 109 avg (75% of base)
- Weekly Active Users: 11,240
  - Teachers: 1,860 (80% activity rate)
  - Students: 9,380 (63% activity rate)
- Platform Sessions: 58,400 total
- Avg Session Duration: 19.8 minutes

Trends:
- DAS: ↗ +2% week-over-week (good)
- WAU: ↗ +3% week-over-week (growing)
- Session duration: → Stable

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FEATURE ADOPTION

Top Features (Weekly Active Schools):
1. AI Lesson Planner:    118 schools (81%)
2. Smart Quiz Generator: 108 schools (75%)
3. Auto-Grading:         95 schools (66%)
4. Progress Tracking:    95 schools (66%)
5. Resource Library:     78 schools (54%)

New Feature Performance:
- Live Collaboration: 68 schools (47%)
  Status: Growing 2% week-over-week ✓

- Student Analytics: 72 schools (50%)
  Status: Hit 50% adoption milestone! 🎉

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PLATFORM PERFORMANCE

Uptime & Performance:
- Uptime: 99.96% (above SLA) ✓
- Avg Load Time: 1.8s (target: <2.0s) ✓
- Error Rate: 0.11% (low) ✓
- API Response: 275ms (good) ✓

Incidents This Week:
- Nov 24: Database slow query (resolved in 15 min)
- Nov 26: AI API timeout spike (OpenAI issue, 8 min)

Total Downtime: 23 minutes (acceptable)

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USER FEEDBACK

NPS Responses This Week: 42 responses
- Promoters (9-10): 28 (67%)
- Passives (7-8):   10 (24%)
- Detractors (0-6):  4 (9%)
- NPS Score: 58 (excellent)

Top Positive Feedback:
1. "AI lesson planner saves me hours" (15 mentions)
2. "Auto-grading is incredibly accurate" (12 mentions)
3. "Easy to use, intuitive interface" (9 mentions)

Top Complaints:
1. "Quiz generator is slow sometimes" (5 mentions)
2. "Want more curriculum options" (4 mentions)
3. "Mobile experience needs work" (3 mentions)

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BUGS & ISSUES

New Bugs Reported: 12
Bugs Fixed: 15
Bugs Remaining: 48 open

By Severity:
- Critical (P1): 0 ✓
- High (P2):     3 (in progress)
- Medium (P3):  18 (8 in progress)
- Low (P4):     27 (backlog)

Top Issues:
1. Quiz Generator timeout (P2) - fix in progress
2. Parent Portal email notifications (P2) - fixing this week
3. Mobile layout on tablets (P3) - scheduled for Dec

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DEVELOPMENT PROGRESS

Sprint Progress (Sprint 23):
- Planned: 35 story points
- Completed: 28 story points (80%)
- In Progress: 7 story points
- Status: On track, shipping Friday

Key Features Shipped:
✓ Auto-grading improvements (faster processing)
✓ Lesson planner template library expansion
✓ Student analytics dashboard redesign

In Development:
- Assessment Builder (60% complete, Jan launch)
- Mobile app (iOS) (45% complete, Q1 launch)
- Advanced reporting (30% complete, Q2 launch)

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USER RESEARCH

This Week's Activities:
- User interviews: 4 teachers, 1 administrator
- Usability test: Assessment Builder prototype (6 users)
- Survey: Mobile usage patterns (85 responses)

Key Insights:
1. Teachers want faster quiz generation (current: 15s, target: <10s)
2. Mobile app is highly anticipated (72% would use daily)
3. Assessment Builder prototype tested well (4.2/5 satisfaction)

Next Week:
- Beta test Live Collaboration v2 with 8 schools
- Survey Parent Portal users (usage patterns)
- Interview 3 Enterprise customers (advanced needs)

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WEEK AHEAD PRIORITIES

Development:
- Ship Sprint 23 features (Friday)
- Fix 2 high-priority bugs (Quiz Gen, Parent Portal)
- Complete Assessment Builder design
- Continue mobile app development (iOS)

Research:
- Conduct 5 user interviews
- Analyze mobile survey results
- Test Assessment Builder with beta users

Operations:
- Monitor platform stability (holiday traffic)
- Optimize quiz generation speed
- Prepare for year-end traffic spike

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Questions: Slack #product
Dashboards: https://analytics.yebolearn.internal/product

Customer Success Weekly Report

Delivery: Email at 9:00 AM every Monday

Recipients: CS team, CPO, CEO

Sample Report:

Customer Success Weekly Report
Week of November 22-28, 2025

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CUSTOMER HEALTH OVERVIEW

Health Score Distribution:
- Healthy (80-100):    92 schools (63%) 🟢
- Moderate (60-79):    31 schools (21%) 🟡
- At-Risk (40-59):     14 schools (10%) 🟠
- Critical (<40):       8 schools (6%)  🔴

Weekly Changes:
- Improved:  12 schools ↗ (intervention success)
- Declined:   8 schools ↘ (need attention)
- Stable:   125 schools →

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AT-RISK ACCOUNTS (Action Required)

Critical (8 schools, $6,800 MRR):
1. Springfield Academy ($833/mo)
   - Issue: No login 12 days
   - Action: Call scheduled today
   - Owner: Jessica R.

2. Oak Valley School ($1,800/mo)
   - Issue: Usage down 45%, support issues
   - Action: On-site visit scheduled Wed
   - Owner: Marcus T.

3. Riverside Prep ($900/mo)
   - Issue: Single user, budget concern
   - Action: Renewal call scheduled Tue
   - Owner: Sarah L.

(See full list in dashboard)

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CHURN & RETENTION

This Week:
- Churned: 0 schools 🎉
- Saved: 2 schools (were at-risk)
  - Valley Prep: Usage intervention successful
  - Coastal School: Feature training resolved issues

Month-to-Date:
- Churned: 3 schools ($2,500 MRR)
- Churn rate: 2.1% (target: <3%) ✓
- Churn reasons: Budget (2), Competition (1)

Retention Actions:
- Outreach calls: 15 completed
- Training sessions: 8 conducted
- Feature adoption campaigns: 3 launched

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EXPANSION OPPORTUNITIES

Upgrade-Ready Schools (15 schools, $42K MRR potential):

Essentials → Professional (8 schools):
1. Cedar Grove Academy
   - Trigger: Student count grew to 120
   - Potential: +$1,100 MRR
   - Action: CSM outreach scheduled
   - Owner: Jessica R.

Professional → Enterprise (3 schools):
1. Maplewood High School
   - Trigger: Using 10+ features, 320 students
   - Potential: +$2,700 MRR
   - Action: Already upgraded this week! 🎉
   - Owner: Marcus T.

(See full list in expansion dashboard)

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SUPPORT PERFORMANCE

Ticket Metrics:
- New tickets: 52
- Resolved: 45
- Open: 48 (up from 35 last week)
- Backlog: Growing (needs attention) 🟠

Response Times:
- First response: 18 min avg (target: <30 min) ✓
- Time to resolution: 4.2 hours (target: <24 hours) ✓

Ticket Breakdown:
- How-to questions: 22 (42%)
- Bug reports: 12 (23%)
- Feature requests: 10 (19%)
- Login issues: 8 (15%)

Top Issues:
1. "How to use quiz generator" (8 tickets)
   → Action: Create video tutorial
2. "Parent portal email not sending" (6 tickets)
   → Action: Bug fix in progress
3. "Slow loading times" (4 tickets)
   → Action: Performance optimization

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CUSTOMER ENGAGEMENT

Quarterly Business Reviews (QBRs):
- Completed: 4 QBRs this week
- Scheduled: 8 QBRs next week
- Outcomes: 2 upsells identified, 3 feature requests

Training Sessions:
- Webinars hosted: 2 (85 attendees)
- 1:1 training: 6 schools
- Topics: AI features, advanced grading

Product Feedback:
- Feature requests collected: 15
- User interviews: 3
- NPS surveys sent: 120 (42 responses)

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WEEK AHEAD PRIORITIES

Retention:
- Contact 8 critical at-risk accounts
- Conduct 3 on-site visits
- Follow up on 12 moderate-risk accounts

Expansion:
- Outreach to 8 upgrade-ready schools
- Complete 8 QBRs (identify upsell opportunities)
- Launch feature adoption campaign for Essentials tier

Support:
- Reduce ticket backlog (48 → 35)
- Create 3 help center articles (top issues)
- Fix Parent Portal email bug

Engagement:
- Host 2 customer webinars
- Send monthly product update newsletter
- Conduct 5 check-in calls with new customers

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Questions: Slack #customer-success
Dashboard: https://analytics.yebolearn.internal/cs

Monthly Business Review (MBR) Meeting

Schedule: First Thursday of each month, 9:30 AM

Duration: 90 minutes

Agenda:

  1. Executive Summary (5 min) - CEO

    • Overall status and key highlights
    • Critical decisions needed
  2. Revenue Deep-Dive (15 min) - CFO

    • MRR movement analysis
    • Cohort performance
    • Unit economics review
  3. Sales Performance (15 min) - CRO

    • Pipeline review
    • Win/loss analysis
    • Team performance
  4. Marketing Analytics (15 min) - CMO

    • Channel performance
    • Campaign results
    • Lead quality
  5. Product Metrics (10 min) - CPO

    • Engagement trends
    • Feature adoption
    • User feedback
  6. Customer Success (10 min) - Head of CS

    • Churn and retention
    • Expansion opportunities
    • Support metrics
  7. Strategic Initiatives (10 min) - CEO

    • Key projects progress
    • Roadmap updates
  8. Open Discussion (10 min) - All

    • Questions, concerns, ideas

Action Items: Documented and tracked for next month

Quarterly Planning Reports

Purpose: Align team on Q1 2026 goals and priorities

Reports Created:

  1. Quarterly Goals Document

    • Company-level OKRs
    • Department goals
    • Individual goals (cascade)
  2. Resource Allocation Plan

    • Headcount plan by department
    • Budget allocation
    • Tool/infrastructure needs
  3. Risk Assessment

    • Top 10 risks identified
    • Mitigation plans
    • Owners and timelines
  4. Competitive Analysis

    • Market landscape update
    • Competitor movements
    • Positioning adjustments
  5. Customer Insights Report

    • NPS trends
    • Feature requests summary
    • Churn analysis

Distribution: Full leadership team, board observers

Timeline: Completed 2 weeks before quarter start

Next Steps

YeboLearn - Empowering African Education